Like most organisations at CubanEight we have all been working remotely since last March, and will continue to do so for the foreseeable. Working from home has many benefits that we have all enjoyed over the last 11 months – better work/life balance, no commute and loungewear to name just a few – but it […]
The PR industry is always adapting, but this year, for obvious reasons it’s been on overdrive. One of the biggest changes this year has been a move to remote working for businesses in every sector. Remote working has lots of benefits, but it can also be challenging. For businesses the task is to strike the […]
Reliable and fast internet is no longer a nice to have; this year has reinforced more than ever that it is critical to business and economic success. Before we knew that the work from home revolution was incoming, the CubanEight team was integral to the launch of the UK’s first full fibre city in Hull on behalf of KCOM Hull and East […]
Vimcar, the market-leading German fleet management software has briefed us to lead PR as it expands into the UK. We will build presence, deepen customer engagement and increase market leadership position among its target market of small and medium-sized companies. Founded in Berlin in 2013, Vimcar aims to revolutionise the fleet industry, digitising all processes […]
One thing we are being asked a lot now is how to do PR during what is an unprecedented time. The answer is to keep your audience in mind, lead with value, offer solutions AND to pivot and adapt where you need to. Some things have changed, but the fundamentals remain the same. In some […]
We are delighted to be taking part in this year’s Birmingham Tech Week – a week of collaboration for the tech scene in Birmingham and beyond. CubanEight MD and Founder Sian Gaskell is hosting a session on how you can use PR to power up your tech business. The free session is taking place on […]
SparkPost, the world’s largest email delivery and analytics engine that delivers nearly 40 percent of the world’s email, has appointed us to increase its profile in the UK. We have been briefed to drive an effective, dynamic, and measurable PR campaign to build market leadership position, engage with target vertical sectors and increase share of […]
Agility has never been as important to business as it is now. Change is a constant in all areas of life, but the speed of change has clearly accelerated over recent weeks and months. Whether it’s adapting to new ways of working, increasing employee engagement, reduced headcount or decreasing budgets, the accelerated effects of the pandemic […]
We’re delighted to announce a new client win – Dixa a customer service platform for global brands and retailers including Interflora and Rapha. Dixa is headquartered in Copenhagen with offices in London, Berlin and Kyiv and earlier this year raised £28 million in a Series B funding round led by Notion Capital, and other investors […]
As the impact of the COVID-19 pandemic has been felt by businesses and consumers over the past weeks, there is no denying the level of disruption it has brought across the nation. As it has evolved, so has the analysis of the impact and there have been several industry reports analysing trends and behaviour of […]
Very pleased to share the news that Forrester has named CubanEight as one of the top channel-focused PR firms in the world. This insight is based on hundreds of inquiries and advisory sessions with technology vendors and conversations with media executives globally. Forrester is one of the most influential research and advisory firms in […]
Even though the past couple of months have been a strange and sometimes difficult time, like many agency owners it has given me time to reflect on CubanEight as a business and where we go from here, and in amongst all of that our 11th birthday crept up on me. 11 years!! Can’t quite believe […]