Everyone is under pressure to do more in terms of results with less in terms of resource. Add to this the every changing media,political and business environment, and it’s no surprise that marketing and communications professionals are asking how to make more of their work as we head into 2019.
We were joined by clients old and new, along with industry figures to discuss the impact of Brexit, GDPR and everything else 2018 has had to throw at us, and share best practice and advice for making PR and marketing work harder, drive up sales and make an impact across the business.
We were joined by some outstanding industry speakers, Sally Adam, Global Head of Campaigns from Sophos, Dan Skipp, Senior Sales Leader from RM and Nick Peart, VP EMEA Marketing from Data Bricks shared their thoughts on how to best measure ROI on marketing and PR activity, how to ensure content marketing really makes a difference and how to best utilise marketing and PR to support the sales function.
Thanks to all that attended, we’ll be sharing more insight from the day over the coming weeks, and if you’d like to come along to our next event, do get in touch.