Our News

PR strategies to support business continuity

For all businesses and their marketing and PR teams, life under lockdown is not without its challenges – but, of course, they’re small fry compared to those directly affected by coronavirus, those without work or our essential key workers. Over these past few weeks, the comms and marketing industry has transitioned to life in the […]

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Building brand trust as we navigate the New Normal

Although PR and marketing professionals are protected from the daunting frontline challenges being faced by healthcare and other key workers, many have experienced a huge upsurge in work in the past couple of weeks. For many businesses, a new financial year has just begun with revenue targets that have had to be completely re-forecast and […]

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PR strategies to navigate the new normal

The end of another week – but not one that we would have envisaged even just a few weeks ago. So how are we getting in on in this new normal? The CubanEight team, like so many other businesses, has been working its way through this, working out how to adapt as team, and most […]

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CubanEight appointed by global influencer marketing platform CreatorIQ

We’re delighted to announce that our portfolio of clients has grown with the addition of CreatorIQ, a leading influencer marketing platform. Headquartered in LA with offices in London, New York and Chicago, CreatorIQ is a global cloud solution for enterprises managing influencer marketing campaigns at scale working with Disney, Unilever, Airbnb, and Ralph Lauren. As […]

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Kicking off 2020 with a bang!

Happy New Year! After a restful break over the festive season, the team is back in the office and looking forward to another exciting year at CubanEight. Raising brand awareness and building a position of expertise is a focus for several our clients’ campaigns. The start of a new year and a new decade provides […]

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4 success factors for delivering on a PR project brief

Project and campaign briefs are becoming more and more common. With tighter budgets, comms managers are looking at ways to maximise their input. In this blog post, we will delve into the secret of how we successfully deliver on a PR project brief here at CubanEight. Agree goals from the outset and define what success […]

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Strategies to make your communications budget work harder for your business

Despite shrinking budgets the pressure on marketers to drive growth shows no sign of letting up. 1 in 5 decision makers expect cuts to their marketing budgets next year and the need to do more with less continues to shape budget allocation as CMOs move towards technology-enabled, digitally capable models. All areas of business are coming […]

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Our thoughts on Cannes Lions Festival 2019

Last week saw the global creative industries descend on France for the annual Cannes Lions Festival. As ever, there was much up for discussion as professionals, creatives and technology titans took the opportunity to network, exchange ideas and highlight some of the key challenges for the year ahead. Here are some of the key trends […]

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Key trends from eTail Europe 2019

Last week Account Director Jonathan Lenz attended one of the leading retail tech conferences, eTail Europe 2019, which took place at London’s Queen Elizabeth II Conference Centre. The event brings together some of the most influential people within ecommerce and omnichannel retail. Below are some of the key themes from this year’s event. 1. CMOs […]

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CubanEight doubles up on 2019 awards shortlists

2019 seems to be flying by in a flash but it was great to receive not one but two awards shortlists recently to stop us in our tracks and take a moment! Delivering robust PR campaigns with tangible results and business impact is always a real focus here at CubanEight, which is why we’re thrilled […]

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PR for Oxford’s Tech Cluster

Last week Oxford’s PR and tech start-up communities came together to learn about how they can work together more closely, debunk the usual myths around PR, and learn more about the value PR can bring to a business.  Thanks to Public Relations Oxford and Oxford University Innovation those running start-up and spin outs from the […]

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