It’s the end of my first month here at CubanEight, and what with immersing myself in the worlds of video marketing personalisation, intelligent software and sustainable alternatives to global energy consumption, the time has really flown by.
I joined the team from a London PR agency and film industry background. Having relocated to Bicester in May, I haven’t looked back thanks to a welcoming and fun team culture with plenty of opportunities to learn! There are things I definitely don’t miss about the capital – like the underground and city tap water – but I’d say the biggest rewards in moving to Oxfordshire have been the beautiful scenery, friendly community, and seven-minute commute.
I was excited to get cracking at CubanEight from the moment I researched their fantastic client list. But the perk I couldn’t have predicted is the combined expertise of the team; each member brings such great knowledge to the agency from their varied backgrounds and experience.
From day one, I’ve enjoyed a varied role of pitching news stories, developing media angles, and drafting copy across a broad range of subject matters. Creative strategic planning, innovative thinking and a keen eye for detail are all par for the course at CubanEight. These ingredients make for an exciting environment which challenges both myself and conventional public relations practices more generally.
CubanEight’s client base spans brands from both the B2B and B2C sectors, leaving scope for a wide network of press contacts and a very diverse working day. Personalisation in social media content, real-time marketing and consumer behaviour tracking are just a few of the edgy topics you can expect to be immersed in on a daily basis.
Making a change both geographically and in terms of client sector and agency can be a juggling act – and I won’t get started on the challenges of buying my first car. However, I can’t help but view this fresh start as a fantastic opportunity to be part of a growing, hands-on and forward-thinking team that works smart rather than just hard. I look forward to a bright future at CubanEight, and if these last four weeks have been any indication, I definitely won’t be disappointed.