Mobile World Congress 2016: three key takeaways

This year a record number of over 100,000 people – a combination of mobile industry & tech enthusiasts and global media –  descended on Barcelona to find out what to expect from the mobile industry and its ecosystem in the near future. Here are three themes that we have taken from this year’s Mobile World […]

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The CubanEight Water Cooler – October 2014

Our Favourite PR Examples of the Month Challenging cultural values across the globe and a musical all-star content marketing example – our favourite PR example of the month. God Only Knows… the BBC Music team shows how good it is at content marketing The BBC “don’t do ads” but, as all content marketers know, content […]

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Blogging and PR

This week I challenged myself to write a blog on blogging. At the risk of getting too philosophical, I wanted to write about why blogging is so important and how it’s continuing to grow in terms of its role in PR. Blogging is increasingly becoming part of our everyday life so I wanted to document […]

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