Good things come in threes – CubanEight shortlisted for three PR industry awards

We are delighted to have been shortlisted for not one, not two but three PRCA DARE Awards this year. Our campaign for Clearswift has made the shortlist for the Technology, Trade and B2B category, while our activity for Renaissance Learning is in the running for the Media, Marketing & Measurement award. CubanEight as an agency […]

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The power of blogging as an authentic evaluation of your brand

Following on from Kate’s recent blog “Storm in an E-cup: the impact of social media’s ability to speak truth to power”, which talked about the power of social media in orating the public’s outrage towards a brand, I wanted to explore how blogs have become so powerful and why people listen to what bloggers have […]

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