The power of blogging as an authentic evaluation of your brand

Following on from Kate’s recent blog “Storm in an E-cup: the impact of social media’s ability to speak truth to power”, which talked about the power of social media in orating the public’s outrage towards a brand, I wanted to explore how blogs have become so powerful and why people listen to what bloggers have […]

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Gearing up for Mobile World Congress

We’re getting very excited in the CubanEight office as Mobile World Congress, the world’s largest mobile industry conference and exhibition approaches. Held from 27th February to 1st March in Barcelona, the show brings together mobile operators, device manufacturers, app developers and technology providers from across the world. This year three of our clients are exhibiting at the show […]

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